How to Hightail.
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Get to “yes” faster with approval chains
Creative reviews all share the same goal: that an image, video or design gets a clear green light to be used in a marketing campaign, social message, website or any other relevant format. So why is getting that “yes” from a specific person or multiple parties often so fraught with…
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10 ways Hightail makes it easier to work with your clients
There are many ups and downs in the relationship between an agency and its client. And this isn’t a bad thing. Creating great campaigns and content will often involve tough conversations and creative disagreements. Good clients value this. At a recent advertising event, leading brand executives called on agencies to…
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Your content, your way
We spend a lot of time talking to Hightail customers about how they use our service, what they like about it and what tweaks or features would further enhance their creative process. Throughout these conversations, two requests were repeatedly raised and both were about giving users more control over how…
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Collaborate wherever you are with Hightail for mobile
Inspiration doesn’t run on a 9-5 schedule. And when great ideas hit, you need the ability to share them with your team quickly. Great collaboration isn’t bound by the clock either. That new design concept might be reviewed over toast and coffee, the latest cut of a social video watched in…
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Say goodbye to your standup routine with Team View
Status meetings. Scrums. Stand-ups. Whatever you call those routine check-ins that require your entire creative team, external contractors and agency contacts to head to a meeting room, dial in to a conference call or fiddle around with video chat software (“Can you hear me now? How about now?”), they suck…
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PM Dawn: why we’re all project managers now
Project managers, eh? Can’t live without ‘em but sometimes wish they’d take their Gantt charts and Kanban boards to a less creative project. That’s not to say that creative projects don’t need structure. Far from it–it’s called a creative process for a reason. Creativity needs organization and oversight as much…
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Don’t let them see you sweat: a clean way to present your work
A great idea always requires time and effort to become a great reality. Even the most brilliant flash of inspiration needs days of production, feedback, new versions and approval before it becomes a fully-formed piece of creative content. You don’t want your client to see all those discussions, debates…
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Start every day the collaboration way with My Hightail
There’s a new place to start your day. We’ve just launched My Hightail – a live view of all your recent collaboration activity. It’s a great way to know what’s happened on your project, what you need to do next and to keep you on top of things throughout the…
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Had enough of timecodes?
“I want to discuss visuals, not timecodes.” Richard Farr – Founder, Digital Video Experts “Writing timecodes in an email is time-consuming and not very accurate.” Tim Rose – Senior Video Production Manager, Polycom “Constantly having to note the timecode and describe what you want changed drives me bananas.” Rob Finch…
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Be our guest: put comments to the test
You know the value of getting precise feedback on creative work from your team. The more detailed the comments you collect, the faster you can create new versions, get final approvals and bring your work to market. We know that it isn’t always easy to ask your external client or…
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The precise is right: the power of PipPoint™ comments
“Our communication process with clients was cumbersome. There was a lot of talk around the exact part of the design they had feedback on.” Anya McManis – Founder, AMCS Marketing “Getting feedback used to involve a lot of administration. We spent a lot of time making sure we were discussing…
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Feng Shui your creative collaboration with Collections
Organize your work with Hightail Collections from Hightail on Vimeo. When you have lots of creative projects on the go and multiple Spaces to collaborate in every day, you need some harmony and structure in your life. But you also don’t want to spend hours administering a rigid and unforgiving…
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Assign tasks in Spaces
We’ve just released a great new way to set tasks and enhance your creative process using our collaboration feature, Spaces. Up until now there were a couple of ways to get someone’s attention when you left feedback on a file: you could @ mention the person or tag your comment with…
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Like a version
“Versions is probably the most powerful tool in Hightail. I’ve never seen a system like it.” Richard Farr – Founder, Digital Video Experts “Visual versions lets you track the progress of a scene easily.” Martin Pelham – Manager of Media Service, LAIKA “The ability to see all versions in one…
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Bringing project management to Hightail
Using Spaces to collect feedback on visual files is just one facet of creative collaboration. You also need capabilities like task assignment, approvals, versioning and project dashboards to unify the entire creative process from concept to completion, which is why we’ve added a range of new project management features to Hightail. Until now,…
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