Guillaume Pascual

  • Customer storiesPhoto of How Drake Cooper created a visual asset library for the future

    How Drake Cooper created a visual asset library for the future

    Drake Cooper is a full-service agency with offices in Boise and Seattle. We spoke with Engagement Specialist, Britton Hennessy, about social media teamwork, managing Idaho Tourism’s growing photography database and how Hightail became a critical part of their creative process. Full-service agency with digital emphasis Headquartered in Boise, Drake Cooper…

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  • How to HightailPhoto of Like a version

    Like a version

    “Versions is probably the most powerful tool in Hightail. I’ve never seen a system like it.” Richard Farr – Founder, Digital Video Experts “Visual versions lets you track the progress of a scene easily.” Martin Pelham – Manager of Media Service, LAIKA “The ability to see all versions in one…

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  • Team collaborationPhoto of Why email kills creativity

    Why email kills creativity

    As a marketer most of my career, I’ve been involved in countless creative projects. From web sites and logo designs to TV commercials and 3D animation, I’ve done it. Every day I have ad creative to review or a demo video to approve, a conversation about a website design that…

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  • ProductivityPhoto of Put on a show: four tips for presenting your work

    Put on a show: four tips for presenting your work

    During the process of rebranding as Hightail, we worked with creative agency, Siegel+Gale, to replace our outdated moniker, YouSendIt. The agency has been responsible for changing Master Charge to MasterCard and named the BlackBerry, so we knew we were in good hands. After much research and discussion, a meeting was…

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  • Four must-have digital tools for creative marketers

    Byong Bark is Creative Director at social media marketing firm, Social Envi. He shares the four tools that he relies on every day to create successful social campaigns for clients including Belkin, eHarmony and hot sauce connoisseurs, Tapatío. There used to be a lot of yelling. Not so much because…

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  • Learn how to create brand systems with Skillshare

    How does a great logo or brand system come to be? That’s a question we decided to explore with the help of two fantastic Philadelphia-based designers for a new Skillshare class. Skillshare is an online educational resource that is helping more than one million people learn new creative skills from…

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  • An elegy to elegant software

    Our Systems Administrator, Tim Ciano, offers a uniquely poetic critique of Mac’s latest OS software release, El Capitán. An elegy to elegant software Inspired by Walt Whitman El Craptain’s no Captain! My heart once fawned Predecessors granted software harbor, heart is now long forlorn Sycamore and oak peaks, along El Capitán…

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  • ProductivityPhoto of Eight tips for beating deadlines

    Eight tips for beating deadlines

    In a recent survey of creative professionals conducted by Hightail, we found that an astonishing 34% of people had missed a deadline in the past 12 months. Yet this figure is not that remarkable when you consider how complex creative projects are these days. To make an impact in today’s…

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  • TechnologyPhoto of Find what you’re looking for with Hightail’s search bar

    Find what you’re looking for with Hightail’s search bar

    Hightail’s move into the world of creative collaboration with Spaces made having a high-performance search feature a major priority. Unlike our traditional file sharing service, Spaces is not focused on simple A to B transfers (though it can be used for this purpose). Instead, it’s all about the less linear back-and-forth…

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  • ProductivityPhoto of The agency game: Five reasons to consider an agency

    The agency game: Five reasons to consider an agency

    Working with a creative agency is like being in a romantic relationship. At its best it is fulfilling, fun and leads to growth, both for your business and the agency. But all relationships need work and sometimes a little guidance, so we’re here to help. Our four-part series of agency…

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  • Friday’s favorite things: February 26th

    Every Friday we round up some of our favorite finds on the web, from illustrations and videos to fonts and photography. This week, we enjoyed creative bookcases and shelves from all over the world. Wrapped up in books  Anagrama is an international architecture firm that services a diverse group of industries…

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  • Five essential post-production tools for filmmakers

    The world of video production has changed dramatically over the past decade. Gone are the days of prohibitively expensive cameras, while changes in post-production technology means you can do everything with a laptop and the right software.  But with so many tools out there, it can be difficult to know…

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  • How Huck is changing the game one photo shoot at a time

    Huck is a photography and video studio based in Boise, Idaho. Founder, Tony Andrew, talks to us about learning on the job, living in the woods and why Hightail is a game changer for him and his clients. I got more training in the studio than college I was at…

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  • Advice from 10 video production professionals

    Are you interested in making your next video project more effective? We asked 10 producers, directors and more for their advice on making it in the world of video production. From focusing on the story to being cost conscious, these 10 tips will be useful for anyone involved in making a…

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  • Bringing project management to Hightail

    Using Spaces to collect feedback on visual files is just one facet of creative collaboration. You also need capabilities like task assignment, approvals, versioning and project dashboards to unify the entire creative process from concept to completion, which is why we’ve added a range of new project management features to Hightail. Until now,…

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