Team collaboration.
-
How to find your creative flow in four simple steps
These days, it’s harder than ever for creative people to achieve that elusive feeling of “flow,” defined by psychologist Mihaly Csikszentmihalyi as being “so involved in an activity that nothing else seems to matter.” Of course, we’d all love to experience that sort of total creative absorption in our work. But in…
Read more » -
Remote collaboration built for creatives
Keep your teams organized. Manage creative projects with tools made for visual content. Start a project to manage creative assets, feedback, decisions and approvals in one place. That’s the power of Hightail.
Read more » -
The 6-Steps Creatives Use to Collaborate Remotely
The last two years accelerated our move to hybrid work, but that’s not when remote collaboration started. With a growing reliance on digital tools, we’ve been working together across vast distances for a number of years. But some creatives still use collaboration methods best suited for in-person offices. That means…
Read more » -
How to Build and Retain a Highly Collaborative Remote Marketing Team
Is your business advertising yet another open remote marketing position because an employee left too early? Are you finding it challenging to attract and even more difficult to retain top talent in your organization? You are not alone. According to McKinsey, keeping valuable employees is one of the biggest issues…
Read more » -
Give Effective Feedback While Working Remotely: 8 Best Practices
While giving feedback has become increasingly challenging in today’s remote work environment, it plays a critical role in creating a more productive team. That’s because feedback: Helps foster healthy communication between you and your team.Encourages the professional growth and development of your team members.Helps you refine your systems and processes…
Read more » -
From “manic to magnetic”: Three unconventional tips to unlock creative collaboration
Between a shift to mostly remote communications and the urgent need to implement new, non-intuitive tools and processes, creative reviews faced some unusual challenges in 2020—cutting into time and other resources that could be better spent on true creativity and collaboration. During a recent Henry Stewart Creative Ops webinar sponsored…
Read more » -
The three ways that knowledge management can help keep your creative collaboration on track
If you’ve been following the Hightail blog for a while, you’re already very familiar with the notion that effective communication and collaboration is vital to the success of your creative team. It’s not exactly a controversial statement and it’s, in fact, one area where the vast majority of teams completely…
Read more » -
Pro tips for briefing remote agency teams
Teams within an organization are “probably the single most important business function” according to Jack Skeels of AgencyAgile. During a recent Hightail webinar, he said, “They’re the core of all organizations that deliver the work. The velocity of how fast those teams are moving is how fast the organizations will.”…
Read more » -
To compete or collaborate? Popular questions answered for agencies and clients alike
Having been on both sides of a marketing partnership gives you a unique perspective. Sitting on the agency side, you’re concerned about how to best represent your agency, team, and their work to your clients – while delivering superb client service at the same time. On the client side, your…
Read more » -
Tactics for agencies to truly become a strategic partner with their clients
A lot of agencies might respond to the title of this article by insisting that they are, in fact, very strategic. They may be, when you look backward upon the last 20+ years of marketing when the threats were somewhat quaint, like in-housing or off-shore agencies. But seismic shifts have…
Read more » -
Blending in with your new clients
You’re a freelancer. An expert in your own domain. You’re your own boss. But you’re also solely responsible for your reputation and recurring revenue. You can be happy as a clam (and successful) simply providing the services you’ve specialized in. Or, you can be a step above the other freelancers…
Read more » -
How to find your creative flow in four simple steps
For many creative people, it’s often challenging and sometimes even elusive to achieve that feeling of “flow,” which psychologist Mihaly Csikszentmihalyi describes as being “so involved in an activity that nothing else seems to matter; the experience is so enjoyable that people will continue to do it even at great cost,…
Read more » -
Why is creative collaboration sometimes a recipe for disaster?
Marketers “live and die by the creative assets they produce,” according to our recent creative collaboration survey report with Digiday, a media, marketing and technology publisher. But what would a marketer say if you asked what the perfect recipe is for creation of review and content? It seems to be…
Read more » -
7 ways to use design thinking for innovative marketing now
The concept of “design thinking” has become more than just a buzzword, according to Melissa Rancourt, Academic Director, Global Executive Master’s in Strategic Design & Management at Parsons School of Design. Instead of focusing on what it is, she said the trend has shifted to focusing on how to do…
Read more » -
Better client collaborations: The benefits and best practices of on-site agencies
News UK is an around-the-clock operation with numerous platforms, such as video, radio and two newspapers a day. As such, the organization wanted to have an agency that “moved at the speed of news,” according to Oliver Egan, chief strategy officer at Pulse Creative, an on-site agency for News UK.…
Read more »