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Tag: don draper


5 tips for digital designers (from a writer)

Earlier this month, Hightail and Scripted partnered up to have a little debate about whether copy or design should take the lead when building websites and other digital projects. The real correct answer, as anyone who works on projects like these will know, is teamwork and collaboration, which beat out…

Seven digital tools changing how ad agencies work

One of the pleasures of watching Mad Men was stepping back into a world free of digital technology. Don Draper’s desk often contained nothing more than a telephone, potted plant, notepad and, of course, a whiskey glass. The few new technologies introduced are viewed with a mixture of awe and...