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Three common advertising myths debunked

An amended version of this post was originally published on the BIGEYE blog. Justin Ramb – founder and CEO of Orlando-based advertising and marketing agency BIGEYE – debunks three common advertising myths. Fact versus fiction. Fairytale versus reality. With an influx of industry buzzwords, tales of lore, and books, blogs, and the...

Go guerrilla! Five unorthodox ways to market your brand

An amended version of this post was originally published by Entrepreneur. Before a million pails of cold water brought the disease to global attention, many people had never heard of amyotrophic lateral sclerosis, or ALS. But after a summer of ice bucket challenges, the devastating motor neuron disorder now has an…