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Friday’s favorite things: September 11th

Colm Larkin

September 11, 2015

Every Friday we round up some of our favorite finds on the web, from illustrations and videos to fonts and photography. This week, we’ve been checking out interesting new advertising campaigns.

Conversion rates
The Rugby World Cup kicks off next week and it was great to see one of the tournament’s official sponsors do something different. This smart campaign by Irish agency, Rothco is based around the coin toss at the start of every game.

Heineken Rugby World Cup campaign by Rothco

Auto-tune the ads
Budget department store, Big Lots stands out from the competition with this funny, music-based commercial by Ad Agency’s 2015 Small Agency of the Year, O’Keefe Reinhard & Paul.

Big Lots commercial by OKRP

 

Dancing with the cars
Honda remains the bar-raiser for car advertising with another great commercial by the UK branch of global agency McGarry Bowen. Check out that choreography.

Honda commercial by McGarry Bowen

 

What did you see this week that grabbed your attention? Feel free to share your favorite finds in the comments section below.

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