Tag: happy client

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Bring your clients, employees and creative processes together

TPF Sports—an end-to-end solution for sports teams including licensing, manufacturing, distribution and communication—has about 100 clients, making 60-300 different products each. That large volume, combined with having offices in both Vietnam and Australia, left the organization somewhat vulnerable for costly miscommunications during email exchanges. “We needed a solution that was…

Be our guest: put comments to the test

You know the value of getting precise feedback on creative work from your team. The more detailed the comments you collect, the faster you can create new versions, get final approvals and bring your work to market. We know that it isn’t always easy to ask your external client or…

How to handle clients …by a client

Clients are a pain. Demanding, deluded, irrational, ignorant, unreasonable, unrealistic and, above all, convinced of their primary importance in the schedules of your agency. I should know. I am one. As head of marketing for Hightail and a founder of several startups, I’ve spent most of my career partnering with…