Author: Colm Larkin

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Our top 6 content marketing bylines of 2016

This blog isn’t the only outlet for Hightail’s leaders to voice their opinions. Throughout 2016 we’ve been busy writing for a variety of publications, including Entrepreneur, Social Media Today and Chief Marketer. Here are six of our favorite content marketing bylines from the year.  1. Genius loves company All the...

Our top 5 inspiring customers of 2016

There's nothing better than getting the opportunity to talk with Hightail customers and share their inspiring stories with the world. Here are five of our favorites from 2016, including a photographer, video producer, audio engineer, multimedia agency and underwear marketer. 1. How Huck is changing the game one photoshoot at a...

This week in content marketing: 2017 predictions

"So here it is, Merry Christmas. Everybody's having fun. Look to the future now, it's only just begun." Like 70s glam rockers Slade, we're here to wish you a happy holiday and to look to the future with three of the best 2017 content marketing predictions we read this week. Redefining...

Cleanblend’s recipe for content marketing success

Cleanblend provides an affordable alternative to high-priced commercial blenders so that more people can create nutritious and healthy green smoothies. Co-founder Doug Hall talked to us about spotting a business opportunity, creating marketing content and his favorite smoothie recipe. I knew what it took to be an entrepreneur I was...

Our top 10 productivity posts of 2016

As 2016 draws to a close, what better time to look back at some of the most popular blog posts we published this year. From productivity tips and infographics about the creative process to advice on dealing with clients and relationships with agencies, we covered a lot this year. Here are...

This week in content marketing: digital marketing maturity

You've probably spent every spare moment this past week frantically shopping for gifts, so we recommend taking a break from all that hard work and catching up with three of this week's essential content marketing reads. Content marketing grows up Research and consulting firm Altimeter released an interesting report on...

How investing in collaboration paid off for DG Analytics

DG Analytics is a back-office marketing service for small investment firms. We spoke with founder Darien Gould about her niche service offering and how Hightail helped cut the time she was spending on creative reviews.  DG Analytics offers marketing services to small investment managers My clients typically do not have...

This week in content marketing: making collaboration work

If (like Hightail) you had a holiday party last night, you may be feeling a little delicate this Friday. Which means it’s a good time to curl up with your device and check out three of our favorite content marketing reads from this week. Make collaboration great again Project management app Workflow...

How Social Motion Media keeps video content moving

Social Motion Media is a digital content agency based in Vancouver. We spoke with co-founder and Creative Director, Jennifer Mawby about bringing visual art to content marketing and finding a workflow solution for the full lifecycle of a project. Social Motion Media is a digital content micro-agency We focus on...

This week in content marketing: the state of social

It's Friday and after as another week of getting stuff done draws to a close, you might find yourself with a little time to catch up on some of the latest industry insights. Here are our three recommended Friday reads. Design it yourself Like most marketers, you’re probably under pressure...

Take your workflow back to school

Now that the kids are all back at school and reinstalled in their daily educational routine, you should consider some opportunities for your own development. September is fast becoming the new New Year – a time where people’s thoughts turn to improving how they work. Now that the hazy days of summer…

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